Claims Support for Antiperspirants and Deodorants
Simon Grundy informs about the latest developments in the AP/Deo-Segment
From September 9 to 10, 2019, the 2nd Global Summit on Dermatology and Cosmetology will be held in Edinburgh, Scotland. In the lecture ‘Claims Support for Antiperspirants and Deodorants’, Simon Grundy gives an overview of relevant regulations, new product types and new claims and sets this dynamic in relation to the possible test procedures.
Of all the natural functions of the skin, perspiration and its odorous consequences is one of the most lucrative challenges for the cosmetic industry, especially due to its social impact. Body odor and perspiration is deemed offensive in most cultures and cosmetic products to control this phenomenon are in high demand. The reduction of sweat and its resulting odor has historically been addressed by antiperspirant formulations containing aluminum salts and standard antimicrobial actives. However there is an increasing range of alternatives and a desire to provide more holistic solutions. In order to achieve market acceptance for these products, efficacy claims need evidential support by scientific research. For credible product claims adequate and verifiable studies need to be conducted with best practices and with respect to all ethical considerations.
While some regulatory agencies stipulate testing methods for certain types of product, others do not. Equally, new types of products and their associated performance claims require new approaches, in order to accurately determine efficacy. This creates an interesting and evolving area of cosmetic research, as testing methods develop to keep pace with consumer need for more personalized products to suit their individual lifestyle and requirements.